Ep 5: Celia Van Wickel - Retail Media, AI and Purposeful Planning Strategies for Russell Stover eCommerce Leadership


Welcome to Episode 5 of the eCommert Podcast! Tune into an insightful conversation as we welcome Celia Van Wickel, Director of Digital Commerce at Russell Stover Chocolates. Get ready to dive into discussions on Retail media performance...
Welcome to Episode 5 of the eCommert Podcast!
Tune into an insightful conversation as we welcome Celia Van Wickel, Director of Digital Commerce at Russell Stover Chocolates.
Get ready to dive into discussions on
- Retail media performance measurement
- Digital commerce dynamics in the food and beverage category
- Cross-functional purposeful planning
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🎧 𝐋𝐢𝐬𝐭𝐞𝐧 𝐨𝐧:
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#ecommerce #retailmedia #digitalshelf #AI #Omnichannel #CPG #FMCG #growthstrategy #brands.